Small business success depends not only on a great idea but also on a great strategy for making that idea profitable. What prompted you to launch your small business? If you’re like most entrepreneurs ...

Now that Tulsa has fine-tuned and tested its own entrepreneurial competition with the Entrepreneurial Spirit Award, the aim now is to help communities worldwide develop their own successful ...

A value proposition articulates why customers should choose a company’s product or service over competitors’. The absence of a clear value proposition is a critical pitfall that can lead to a business ...