For companies these days, brand reputation is undeniably linked to success. Yet, one of the best digital marketing tools for building that reputation, expanding your online reach, and, ultimately, ...

In the world of digital PR, relationships are everything. That’s why it’s crucial to team up with the right company. There are a lot of PR Services — like guides, for example — that can help you ...

The digital PR industry is profoundly transforming as AI workflows revolutionize how brands scale outreach, craft strategies, and earn media. With the ability to analyze data, generate insights, and ...

Andrea Aker is CEO of Aker Ink PR & Marketing, a full-service agency that helps companies increase awareness, thought leadership and leads. A public relations strategy is crucial for managing a ...

The mining industry is evolving rapidly, and so is the way executives communicate their expertise and company narratives. While print media has a place, investors, stakeholders, and the public rely on ...

As artificial intelligence and data-driven PR redefine public perception, the future of media influence is no longer just about messaging—it’s about who holds the power to shape it. Unsplash+ PR teams ...

Press Advantage, a leading press release distribution company, today highlighted a growing trend among solo entrepreneurs and small business owners who are abandoning traditional PR agency retainers ...

This week’s ask an SEO question is: “Should SEOs be focusing more on digital PR than traditional link building?” Digital PR is synonymous with link building at this point as SEO’s needed a new way to ...