Every successful business must change to serve the changing needs of its customers. As the company evolves, so must its brand. Apple, for instance, successfully rebranded itself from a struggling ...

As someone who has spent decades in the digital marketing industry, I’ve witnessed the evolution of marketing tactics and the shift from traditional advertising to an interconnected digital ecosystem.

When you think of the word intrapreneurship, what comes to mind? Perhaps it’s staging a hackathon, a rapid and bounded way to crowdsource new ideas. Or it could be the 15 to 20% of time allocated in ...

The foundation of a growth mindset The characteristics of a growth mindset How to develop and cultivate a growth mindset Unlike a static view of capability, a growth mindset flourishes when faced with ...

Avoid the 'Comfort Zone' and challenge yourself. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. I am here to tell you that these roles, much ...

Technical leaders are not just great technologists, they also understand the business side of things. Here are five ways to grow your business acumen and do more with your career. Developers, ...

The class will be held from 6 to 9 p.m., Thursdays, March 5 and March 19 at the Coos Bay City Hall Council Chambers. Presenter Arlene M. Soto will discuss what a business plan is, why it is important ...