Dell Technologies Inc.’s Alienware brand has been flexing its muscles at the CES electronics show in Las Vegas today, unveiling three new gaming laptops alongside a traditional tower personal computer powered by Nvidia Corp.’s most advanced gaming processor.

Alienware says its new Area-51 desktop gaming PC with AMD's new world's best gaming CPU aka Ryzen 7 9850X3D, is the 'king of performance in our portfolio'.

This particular configuration is equipped with an AMD Ryzen 7 9800X3D CPU, GeForce RTX 5090 graphics card, 32GB or DDR5-6400MHz RAM, and a 1TB SSD. Additional system details include a 360mm all-in-one liquid cooling system for the CPU and a massive 1,500W 80Plus Platinum power supply that allows plenty of headroom for future upgrades.

Alienware’s flagship desktop finally ditched proprietary parts last year (no more Dell-specific motherboards) and welcomed AMD’s flagship Ryzen X3D desktop chips in November. Now it’s getting the latest AMD chip too — just know the new 9850X3D is only a tad faster than the 9800X3D (AMD says roughly 7 percent uplift).

Dell's Alienware brand is here at CES 2026, and the biggest highlight is in Alienware's upcoming laptops. Alienware's revived classic Area-51 brand is still going strong, including an updated Area-51 desktop with potent AMD Ryzen X3D CPUs,