Native advertising: The refreshing and unobtrusive form of advertising that syncs beautifully with web content and is receiving the attention of many publishers. The traditional advertising system has ...

The European Union filed an antitrust case against Google on June 14, 2023, charging that the company abused its power in the online advertising market to disadvantage its competition. The U.S.

There’s no sugarcoating that native advertising has gained unwanted but not undeserved notoriety. Native advertising networks have historically struggled to filter out poor quality and often ...

Ad networks are one of the best ways for content creators to monetize their content. Here are the best ad networks to choose from in 2024. In case you were in any doubt, we are now living in the ...

In the current digital era, information flows seamlessly through multiple mediums, and establishing trust and credibility amid a sea of information is the cornerstone of a successful brand. It is ...

The world of digital marketing never sits still. It is always evolving at breakneck speed as marketers develop new tools, platforms, and techniques to outperform their opponents. One recent example of ...

The native advertising market which includes digital display ads, video advertorials, print and online branded content is slated to make up more than half of all digital display ad spending in the US ...

For many years content producers and consumers have accepted that in order for easily consumable content to exist, you need a certain level of advertising knocking around too. But as the internet en ...

Eric Zeng does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...