Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

Nearly every SaaS product is either integrating AI or planning to do so. However, the term “AI” has become so broad that it’s often misunderstood, especially by non-technical founders. Words like ...

South Africa and Sunrisers Eastern Cape opener Quinton de Kock opens up on pressure, form myths and why mindset matters more ...