The algorithm is considered the main engine behind TikTok's global popularity. But what is so special about it? A recent Reuters report breaks down a few key findings.

Decode the AI buzzwords you see daily. Learn 10 essential terms, such as model, tokens, prompt, context window, and ...

Instagram has introduced a tool that gives users more visibility and control over the recommendations they see on the platform, beginning with the Reels feed. The feature, Your Algorithm, is among the ...

Early analysis of Google's December core update points to gains for specialized sites over generalists. News publishers saw ...

While many see AI adoption as a technology problem, healthcare reveals that AI systems can work as intended and still ignore ...

Meta's Reels began as a hasty response to TikTok's viral dominance. Five years later, the company's short-form video product has become one of its most significant ...

In 2026, I believe marketers will finally stop treating Generative Engine Optimization (GEO) as "SEO for ChatGPT" and ...

Kenyan businesses that depend on digital platforms for sales are increasingly facing reduced visibility, higher costs and sudden access restrictions following recent algorithm changes and enforcement ...

Clear, reliable audio is no longer optional, say Genevieve Juillard, CEO of IDC, and Chris Schyvinck, president and CEO at ...