These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

Amid sky-high inflation, water and energy cuts and prospects for a deal with the U. S. dimming, President Masoud Pezeshkian has apparently thrown up his hands. By Farnaz Fassihi and Leily Nikounazar ...

PITTSBURGH -- The Pittsburgh Steelers are on their fourth starting left tackle this season, but this time they might have finally found the answer. After injuries to starter Broderick Jones and two ...

Marketing budgets in 2025 have stayed the same, yet expectations keep rising. CMOs report budgets stuck at roughly 7.7% of company revenue, which means teams are expected to do more with the same ...

Stop us if you've heard this before: the NBA is apparently unhappy with its league-wide tanking epidemic. After several attempts at lottery reform and the adoption of the Play-In Tournament, the ...

Rachel LaBonte is an entertainment writer who lives and breathes film and television. A graduate of Emerson College, she majored in Media Arts Production while specializing in screenwriting. Prior to ...

Candace Owens has a very popular internet show in which she trots out deranged conspiracies about, among other things, the demonic nature of Jews, the murder of conservative activist Charlie Kirk ...

Bluetooth is a technology for short-range data transmission that has become so ubiquitous in recent years that we can no longer imagine life without it. This makes it all the more annoying when ...

Whenever In-N-Out opens in a new state, it’s a big deal. So big, in fact, the massive lines become their own news story. When the cult-favorite fast food chain opened in Idaho two years ago, customers ...

The original version of this story appeared in Quanta Magazine. In 1939, upon arriving late to his statistics course at UC Berkeley, George Dantzig—a first-year graduate student—copied two problems ...

France “could and should play a leading role” in efforts to solve the Cyprus problem, President Nikos Christodoulides said on Tuesday. He told French newspaper Le Figaro that he has “long been ...

It’s the season of good will and when it comes to gifts, however small, it’s the thought that counts. So I suppose we should be grateful for the wee present the SNP slipped into our stockings on ...